The Pavado Blog
Signal over hype.
Page 8 of 34. Evidence-based guides on building custom CRM systems and earning visibility in AI search. ChatGPT, Perplexity, Gemini and Google AI Overviews. Written by the Pavado team.
Lead GenerationHow to Compete With Lowball Contractors: 4 Types
A contractor was certain a rival's bid was impossible. A peer priced the same materials at a third. Diagnose the low bid before you answer it.
16 min
Custom CRMExport Your Data From Your Current CRM: 3 Layers
Your CRM data sits in three layers and only one has an export button. Here is what actually comes out, what gets stranded, and the order to pull it.
17 min
GrowthHow to Get Commercial Contracts: The 5 Doors
Subs wait 51 days to get paid while GCs think it is 35. The five doors into commercial work ranked by cash cycle, plus the float test to run first.
17 min
Lead GenerationHow to Get Referrals From Realtors: 6 Rules
The typical agent closed 10 deals in 2024, and many contractor bids they request exist only to cut the sale price. What actually earns realtor referrals.
16 min
GrowthHow to Get Work From General Contractors: 7 Steps
Subs report 5 percent win rates with GCs who do not know them and 15 percent with GCs who do. The 7 steps that move you from coverage bid to first call.
16 min
GrowthHow to Price a Job You've Never Done: 3 Layers
Your estimate on a first-of-type job is not wrong by a range. It is wrong in one direction. Price the asymmetry, not the average. The method, in 3 layers.
16 min
GrowthHow to Price Materials Markup for Customers
Material markup ranges from 7% to 35% depending on who you ask. Price it as three separate layers instead, and the number stops being arguable.
16 min
Custom CRMReconcile CRM Invoices With QuickBooks: 3 Numbers
Your CRM says $1M, your P&L says $907K, your bank says $872K. All three can be right. Here is the bridge that proves the gap, in one page a month.
16 min
Custom CRMHow to Run Payroll for a Contracting Business
The 8 steps, plus the three things generic payroll guides skip: job-coded hours, workers comp payroll separation, and when certified payroll actually applies.
16 min
Custom CRMHow to Schedule Multiple Crews Across Jobs
Research says only 54 percent of work planned for a week actually gets done. Multi-crew scheduling is a commitment problem, not a calendar problem.
18 min
Custom CRMSet Up Job Costing in QuickBooks Online: 9 Steps
QuickBooks Online has no job costing switch. The real setup is 9 steps across two settings tabs, and four of them cannot be applied retroactively.
16 min
Custom CRMHow to Stop Losing Track of Customer Texts: 5 Steps
Texts get lost because the thread is filed under a phone number, not a job. The 5 steps that fix it, and why the free fix everyone recommends breaks.
15 min
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